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MMC ProSeries: Mastering Google Tools for Digital Storytelling

  • Morehouse Multimedia Center (map)

How do you get from a topic that seems interesting to a solid piece of journalism? Join Kristen B. Reed for a hands-on masterclass in building confidence in your reporting workflow. Kristen is a media executive with a career helping local newsrooms grow their audiences and super serve their communities.

You'll work a live news scenario end to end — finding the story in the day's news, researching it, lining up sources, crunching the numbers, and writing it — using Google Trends, Gemini, and NotebookLM the way a reporter actually would on deadline.

This workshop features:

  • Finding the Story: Using Google Trends search data to spot the angle no one has covered yet — and pitching it.

  • Research: Interrogating documents fast, building a chronology, and catching what your sources don't agree on.

  • Sourcing: Mapping who to call, what each source can speak to, and what documents to request.

  • Data Crunching: Making sense of the numbers and reporting them without confusing the audience.

  • Writing: Turning your reporting into a draft, and writing headlines that say only what you can back up.

Leave with a workflow you can run on your next assignment and take with you into the start of your career!

You'll need a laptop and a Google account.

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November 2

MMC Use Policy Workshop